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Bethany DeBerard

Vice President

Bethany has over 22 years of sales and marketing experience in senior living in both direct sales and in a regional capacity working with communities in over 18 states conducting sales support and training in traditional communities and new-concept developments.

She has spent the last seven years with Solutions Advisors leading the Market Research department conducting community mystery shops and conducting real-time competitive analyses on 200 senior living communities in 25 states. Evaluating over 2,000 phone and in-person mystery shops utilizing the Solutions Advisors comprehensive rating system which offers detailed recommendations. She has coached retirement community sales teams through blue sky to opening communities and to stabilization.

As Regional Sales Director for Senior Lifestyle Corporation, she was responsible for a complete mix of products including CCRC’s, free standing assisted living and SNF’s in over 10 states. She also served as Sales and Marketing Director for IL/AL rental properties, CCRCs, and opened an assisted living/memory care community 60% pre-sold.

At Sunbridge Healthcare, as Regional Sales and Marketing Director, she was responsible for opening and filling high end assisted living communities in over 8 states.

Education and Certifications:
Bachelor of Arts, Sociology, Westmont College, Santa Barbara, CA
Masters in Healthcare Systems, University of Denver

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Bethany After Hours...

When Bethany is not working, she can be found cheering at her 3 girls’ various sporting events and volunteering on the PTO boards at their schools.  She and her husband Tom, love family travel to warm beach locations and all activities in Colorado’s Rocky Mountains!  Bethany is always up for spending time with her amazing group of friends, giggling and enjoying a glass (or two) of wine.