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The Changing Landscape of Marketing – Best Practices

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If you’ve been working in senior living for any span of time, there is no doubt that you are acutely aware of the effects that the 2007 – 2009 recession had on the business. In fact, there are some sectors of the country that have still not fully rebounded. Some believe that the industry has been forever changed because of that 2-year economic downturn. From our point of view at Solutions Advisors Group, it is becoming clear that the old one-size-fits all model that was the norm before the recession is being replaced by a multi-disciplinary and multi-channel marketing model. Click below to read more in Part 1 of our Marketing Best Practices series. Read More>>


Where Will Solutions Advisors be Attending Conferences?

Are you ready for the 2018 Fall conference season? The conference season is upon us, which means a break away from our computers for face-to-face networking and building relationships. Conferences are the one time where hundreds of like-minded individuals are focused and physically in one place. If you would like to learn more about Solutions Advisors Group and our proven formula for sales and marketing success, please contact us at info@solutionsadvisorsgroup.com. We would be happy to schedule time to talk with you. This is where we will be…will you be there?


 

 

 

 

 

As we head into the last quarter of the year, sales and marketing teams are feeling the pressure to accomplish multiple initiatives before the calendar flips. Whether you are busy developing marketing plans and budgets for 2019, scheduling those last events in 2018 or making a final push for depositors and move-ins, there’s often little time to focus on functionalities such as your digital marketing efforts. Read More>>


What We’re Reading

For anyone who has run, bicycled, walked or just sat on a bench and people-watched in New York’s Central Park, this is a fascinating history of how the park was initially conceived in the 1800’s, designed, created, declined and eventually transformed into the national treasure it is today. The winning design for the park, initially called “Greensward,” was the last of thirty-three submissions and was declared the winning design, rewarding the architects the grand sum of $2,000 in 1858. Learn More>>


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