The Changing Landscape of Marketing – Best Practices, Pt. 2

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Having a successful event entails more than serving chips and dip. Breathe new life into events that generate excitement and build confidence with clients. Strategic event planning is an important component to successfully generating inquiries and potentially advancing sales through the sales cycle. Solutions Advisors has identified key factors to consider when planning an impactful and memorable event including theme, purpose and features. Click below to read more in Part 2 of our Marketing Best Practices series. Read More>>

Visit Solutions Advisors at the LeadingAge Annual Meeting + Expo





Make your plans to join us for the 2018 LeadingAge Annual Meeting + EXPO in Philadelphia, October 29 – October 31The Annual Meeting + EXPO is the largest gathering of products and services related to our field all in one spot where you can exchange ideas, explore new strategies and master the latest best practices.

Be sure to join us as we will be sharing our expertise as speakers at the Expo:

  • Tim Flicker, Managing Principal, Trilogy Consulting, LLC– Monday, October 29, 3:30pm – 5:00pm; 152-D Nurturing the Untapped Leadership Potential in Your Organization; Speaking with Judith Trumbo, President & CEO, VMRC.
  • Kristin Kutac Ward, President, Solutions Advisors Group – Wednesday, October 31, 11:30am – 1:00pm; 84-H Sales and Marketing From the C-Suite Perspective; Speaking with Keith Grady, Executive Director, Applewood & Jason Cronk, CEO, Immanuel Lutheran Communities
  • Scott Townsley, Principal, Trilogy Consulting, LLC – Wednesday, October 31, 11:30am – 1:00pm; 164-H Jump Starting Innovation in Aging Services; Speaking with Eva Kaeten, Director of Executive Services, The Kendal Corporation

If you would like to learn more about Solutions Advisors Group and our proven formula for sales and marketing success, please contact us at We would be happy to schedule time to talk with you. We look forward to seeing you!

Gain valuable insight at the Advanced Sales & Occupancy Summit

Join other professionals that are willing to change the industry at the 2018 Advanced Sales & Occupancy Summit on November 12 & 13. In memory of conference founder, Tony Mullins, noted industry leaders will be sharing valuable insight about the senior living industry. Solutions Advisors founder, Kristin Kutac Ward, will be a featured speaker providing valuable insight about the senior living industry. Learn More>>

Solutions Advisors welcomes Maribeth Conrad – Director of Marketing 

Maribeth brings a passion for all things marketing to Solutions Advisors. With over 20 years in the marketing and communications industry, Maribeth’s skills connect marketing strategy with implementation, producing successful multi-channel marketing initiatives. Her experience spans multiple industries including non-profit, agency, corporate and education bringing a diverse perspective to Solutions Advisors Group. Read More>>

What We’re Reading

In remembrance and celebration of Dr. Seuss’s life, we are featuring “You’re Only Old Once!” as our Solutions Advisors September Book Nook choice. With his unmistakable rhymes and signature illustrations, this is a classic picture book ode to aging. The book brings laughter to an all but familiar situation of poking and prodding and testing that go hand in hand with the dreaded appellation of “senior citizen.” Though Dr. Seuss is known for his peerless work in books for children, this comical look at what it’s like to get older is ideal for Seuss fans of advanced years. In his own words, this is “a book for obsolete children.”









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