SENIOR LIVING EXPERTS. BUILDING CONNECTIONS.
SENIOR LIVING EXPERTS. BUILDING CONNECTIONS.
SENIOR LIVING EXPERTS. Over 50 attendees heard a presentation by Patti Adami and Sarah Albiston, of Solutions Advisors, at LeadingAge Ohio held in Columbus last week. Called “The New 3R’s – Rebranding, Repositioning and Revitalizing,” the presentation emphasized the need for retirement communities to recognize when their ‘product’ reaches a critical stage and begins a downturn resulting in decreased occupancy. Repositioning means investing in the physical changes needed to align with new customer expectations – potentially adding new dining venues, fitness centers or remodeling living units- while rebranding involves a redefining of your core identity and potentially a graphic makeover to update and refresh your public face. To request a copy of the Power Point presentation email: padami@www.solutionsadvisorsgroup.com